Guaranty Trust Bank Plc has once again raised the service standard
in Financial Services Institutions across Africa with its recent launching of
the ‘GTBank social banking’ product on Facebook.
The Social Banking offering which accommodates Instant
GTBank Account Opening allows prospective customers of the foremost Bank open
accounts and immediately get their account numbers while on Facebook, without
having to visit any GTBank branch.
Whilst commenting on the new offering which recently went live,
Managing Director/CEO of Guaranty Trust plc; Mr. Segun Agbaje said the upgrade
will make it more convenient for people to commence banking relationships with
the Bank. Mr. Agbaje explained that all people have to do while on Facebook is
fill the account opening form, upload their passport photograph and signature
mandate and immediately get their account number.
GTBank Social Banking is a unique offering pioneered by the
Bank earlier in the year that allows people open GTBank Accounts, make Account
Balance Enquiries, perform Money Transfers and purchase Airtime on Facebook.
The Bank remains the
leading Nigerian financial services provider in the social media space with
over 1.3 Million followers on Facebook alone, the largest following for any
Nigerian company.
With Social Banking, Guaranty Trust Bank plc has
successfully introduced a new and effective platform through which its
customers can get real-time customer service and perform transactions quickly,
safely and at their convenience. According to Mr. Agbaje the banking
requirements of today’s customers necessitates a high degree of flexibility,
which is why GTBank is instituting value adding channels on social and other platforms
that allow people bank 24/7.
Guaranty Trust Bank plc was established in 1990 and has
within the last 23 years come to be recognized as one of the most innovative
and service focused banks in Nigeria. The Bank, which was recently conferred
with the 2013 African Bank of the Year Award by African Banker Magazine, has
banking subsidiaries in Cote D’Ivoire, the Gambia, Ghana, Liberia, Sierra
Leone, the United Kingdom and has concluded the purchase of a 70% equity stake
in Fina Bank that will see its operations spread to Kenya, Uganda and Rwanda .
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