Kanye West's menswear collection with APC sold out within a
matter of hours after it went on sale day before yesterday on the brand's website - and
the heavy stream of traffic even caused the site to crash.
The collaboration - which features T-shirts, sweatshirts and
jeans priced between $120 and $280 - was available for pre-order, and it is not
known when a second drop of products will be expected.
APC creative director Jean Touitou, who worked with Kanye
West on the new collection, told W Magazine that because of Kanye's 'strong
obsessions,' it took two years to create just three items.
'Basically, he wants to redo the whole universe,' explained Mr Touitou. 'When we finally finished this collection, I felt like, Okay, if I made this happen, then I can achieve peace in the Middle East.'
Mr Touitou said the resulting jeans, T-shirt and hoodie are
'precious' pieces to both he and Kanye 'because it took time and thoughts to
get there.'
View pictures of the collection after the cut
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